When it comes to business presence, it’s not enough to just market yourself through one source, such as a newspaper. You need to have an online presence, and you need to engage your customers using social media.

In this section, you’ll learn the best ways to utilize social media, as well as the best platforms to use to reach the most people. For instance, which platform should you use? Instagram? Twitter? Facebook? Once you choose that platform, how successful are the ad buys? When’s the peak time to buy?

You’ll also learn the importance of creating content specifically for social media. The idea is to show off your work and create content that other users want to share so more people are exposed to your services.

It’s not all just pictures and ad buys, however! It’s equally important to engage with your audience, and the articles here will note the best ways to do that so they’ll leave positive reviews for your company.

How To Rate And Review A Small Business On Facebook

The lifeblood of a small business is word of mouth. These days, word of mouth doesn't just extend to the folks you interact with personally, it's also your extended reach on social media. If a customer wants to figure out what local business to use for their lawn care needs, [...]

5 Steps To Creating A Facebook Business Page For Your Lawn Care Company

If you haven’t set up a Facebook page for your lawn care business, you may be missing out on opportunities to connect with your customers and get more business. I’ve said it before on this site,  According to Pew Research, 69% of online adult Americans use social networking sites, and [...]

How to Use Instagram Stories: A Simple Guide for Lawn Care Companies

Instagram Stories came along last August and what seemed initially like Instagram trying to copy SnapChat has quickly become one of the most popular new social media tools to drop in the past few years.  Stories can be a massive boon to your lawn care business. What better way to [...]